Top shows up 7% in August, say Podtrac
Podcast analytics company Podtrac’s US podcast publisher data for August was released. In spite of all the publicity handed to them last month, The Daily Wire, a right-wing podcast network, underperformed, increasing total downloads by just 3% against an average increase of 7%. Ben Shapiro’s show also dropped a place in Podtrac’s top podcast ranking. iHeart remains #1 for podcasts, with downloads up by 6.8%. The ranker measures participating publishers only.